Top-Line Performance
July 2026 · Goals tracked vs. monthly target
Gross Revenue
—
Goal: $100,000 / mo
Cost of Business
$2,072
Auto-tracked
Net Revenue
—
Goal: $70,000 / mo
Net Margin
—
Goal: 70%
Deals Locked
2
Goal: 5 / mo
Deals Closed
2
Goal: 4 / mo
Avg Rev / Deal
—
Goal: $15,000
Win Rate
100.0%
Goal: 80%
SMS Sent (Mo)
23,887
Week: 11,086
Call Minutes
2h 47m
Out: 2h 28m
Positive Replies
384
of 3422 total
Offers Made
2
Goal: 40 / mo
Live SMS Cost · Updated Hourly
SMS Cost (Today)
$0.00
Updated hourly
SMS Cost (Week)
$221.72
SMS Cost (Month)
$477.74
SMS Cost (YTD)
$2,920
Monthly Scorecard 2026
| KPI | Goal/Mo | Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec | YTD |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Acquisition Funnel | ||||||||||||||
| Total Replies | 800 | — | — | — | — | 1,331 | 13,571 | 3,422 | — | — | — | — | — | 18,324 |
| Positive Responses | 100 | — | — | — | — | 229 | 1,723 | 384 | — | — | — | — | — | 2,336 |
| Qualified Leads | 120 | — | — | — | — | 15 | 19 | 21 | — | — | — | — | — | 55 |
| Offers Made | 40 | — | — | — | — | 11 | 8 | 2 | — | — | — | — | — | 21 |
| Contracts Sent | 10 | — | — | — | — | 0 | 0 | 0 | — | — | — | — | — | 0 |
| Contracts Locked | 5 | — | — | — | — | 0 | 1 | 2 | — | — | — | — | — | 3 |
| Dispo & Outcomes | ||||||||||||||
| Deals Closed | 4 | — | — | — | — | 0 | 0 | 2 | — | — | — | — | — | 2 |
| Disqualified | — | — | — | — | — | 0 | 0 | 0 | — | — | — | — | — | 0 |
| Dead / DNC | — | — | — | — | — | 0 | 0 | 0 | — | — | — | — | — | 0 |
| Business Summary | ||||||||||||||
| Gross Revenue | $100,000 | $0.00 | $0.00 | $0.00 | $0.00 | $0.00 | — | — | — | — | — | — | — | — |
| Cost of Business | — | $0.00 | $0.00 | $0.00 | $3,200 | $2,394 | — | — | — | — | — | — | — | $5,594 |
Pipeline Funnel July 2026
Acquisition → Close
Recent Closed Deals · view all →
| Address | COE | CTC | Gross | Net | Acq Rep |
|---|---|---|---|---|---|
| No deals — see Deals Log to add | |||||
Team Performance July 2026
LP
Lorna Penalosa
Monthly Activity
| SMS Sent | 156 |
| Calls Made | 367 |
| Call Time | 1h 49m |
| Avg Call Min | 0.3 |
A
AOVC5FCuTR
Monthly Activity
| SMS Sent | 13 |
| Calls Made | 30 |
| Call Time | 0h 23m |
| Avg Call Min | 0.8 |
KG
Korbin G
Monthly Activity
| SMS Sent | 1 |
| Calls Made | 0 |
| Call Time | 0h 0m |
| Avg Call Min | — |
CD
Chris DeAngel
Monthly Activity
| SMS Sent | 0 |
| Calls Made | 20 |
| Call Time | 0h 15m |
| Avg Call Min | 0.8 |
Expenses, Salaries & Tax All Costs · MTD
Edit Costs →
All Costs · Month-to-Date July 2026
Salaries (Fixed)
Lorna (base)$694.00
Salaries subtotal$694.00
Commissions (Computed MTD)
Lorna (100 per close)$200.00
Chris (30% per close)$0.00
Commissions subtotal$200.00
Recurring Tools (Monthly)
Deal Machine$700.00
Tools subtotal$700.00
SMS Cost (Auto · MTD)
SMS sending$477.74
SMS subtotal$477.74
GRAND TOTAL (July 2026)$2,072
Monthly Salaries + Commissions
Lorna (base)$694.00
Commissions (this month)
Lorna (100 per close)$200.00
Chris (30% per close)$0.00
Total$894.00
Recurring Tools
Deal Machine$700.00
Total$700.00
Tax Liability (Annual)
Annual Net Income$70,000
SE Tax (15.3%)$9,891
Standard Deduction$-15,000
Federal Income Tax$5,926
Wyoming State$0.00
Total Tax Liability$15,817
Set Aside / Month$1,318